KOTLER PHILIP. (1997). MARKETING MANAGEMENT: ANALYSIS PLANNING IMPLEMETION & CONTROL (9TH.). PRENTICE HALL.
Style de citation Chicago (17e éd.)KOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS PLANNING IMPLEMETION & CONTROL. 9TH. NEW DELHI: PRENTICE HALL, 1997.
Style de citation MLA (9e éd.)KOTLER PHILIP. MARKETING MANAGEMENT: ANALYSIS PLANNING IMPLEMETION & CONTROL. 9TH. PRENTICE HALL, 1997.
Attention : ces citations peuvent ne pas être correctes à 100%.