APA (7th ed.) Citation

AAKER DAVID A. (1984). DEVELOPING BUSINESS STRATEGIES. JOHN WILEY AND SONS.

Chicago Style (17th ed.) Citation

AAKER DAVID A. DEVELOPING BUSINESS STRATEGIES. NEW YORK: JOHN WILEY AND SONS, 1984.

MLA (9th ed.) Citation

AAKER DAVID A. DEVELOPING BUSINESS STRATEGIES. JOHN WILEY AND SONS, 1984.