Cita APA (7a ed.)

UPSHAW LYNN B. (1995). BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS.

Cita Chicago Style (17a ed.)

UPSHAW LYNN B. BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS, 1995.

Cita MLA (9a ed.)

UPSHAW LYNN B. BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS, 1995.