UPSHAW LYNN B. (1995). BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS.
芝加哥风格引文UPSHAW LYNN B. BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS, 1995.
MLA引文UPSHAW LYNN B. BUILDING BRAND IDENTITY: A STRATERGY FOR SUCESS IN A HOSTILE MARKETPLACE. JOHN WILEY AND SONS, 1995.
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