APA način citiranja (7. izdanje)

GUILTINAN JOSEPH P. (1982). READING IN MARKETING STRATEGIES AND PROGRAMS. MCGRAW-HILL.

Čikaški stil citiranja (17. izdanje)

GUILTINAN JOSEPH P. READING IN MARKETING STRATEGIES AND PROGRAMS. NEW YORK: MCGRAW-HILL, 1982.

MLA način citiranja (9. izdanje)

GUILTINAN JOSEPH P. READING IN MARKETING STRATEGIES AND PROGRAMS. MCGRAW-HILL, 1982.