APA (7. basım) Alıntı

ASSAEL HENRY. (1993). MARKETING PRINCIPLES AND STRATEGY (2ND.). DRYDEN PRESS.

Chicago Style (17. basım) Atıf

ASSAEL HENRY. MARKETING PRINCIPLES AND STRATEGY. 2ND. FORTWORTH: DRYDEN PRESS, 1993.

MLA (9th ed.) Atıf

ASSAEL HENRY. MARKETING PRINCIPLES AND STRATEGY. 2ND. DRYDEN PRESS, 1993.