BUCHHOLZ ANDREAS. (2000). WHAT MAKES WINNING BRANDS DIFFERENT. JOHN WILEY & SONS.
Chicago-viite (17. p.)BUCHHOLZ ANDREAS. WHAT MAKES WINNING BRANDS DIFFERENT. CHICHESTER: JOHN WILEY & SONS, 2000.
MLA-viite (9. p.)BUCHHOLZ ANDREAS. WHAT MAKES WINNING BRANDS DIFFERENT. JOHN WILEY & SONS, 2000.
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