Cita APA (7th ed.)

KEEGAN WARREN J. (1980). MULTINATIONAL MARKETING MANAGEMENT (2ND.). PRENTICE -HALL INTERNATIONAL; INC.

Cita Chicago (17th ed.)

KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. NEW JERSEY; U.S.A: PRENTICE -HALL INTERNATIONAL; INC, 1980.

Cita MLA (9th ed.)

KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. PRENTICE -HALL INTERNATIONAL; INC, 1980.