APA-viite (7. p.)

KEEGAN WARREN J. (1980). MULTINATIONAL MARKETING MANAGEMENT (2ND.). PRENTICE -HALL INTERNATIONAL; INC.

Chicago-viite (17. p.)

KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. NEW JERSEY; U.S.A: PRENTICE -HALL INTERNATIONAL; INC, 1980.

MLA-viite (9. p.)

KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. PRENTICE -HALL INTERNATIONAL; INC, 1980.