KEEGAN WARREN J. (1982). MULTINATIONAL MARKETING MANAGEMENT (2ND.). PRENTICE -HALL INTERNATIONAL, INC.
芝加哥风格引文KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. NEW JERSEY,USA: PRENTICE -HALL INTERNATIONAL, INC, 1982.
MLA引文KEEGAN WARREN J. MULTINATIONAL MARKETING MANAGEMENT. 2ND. PRENTICE -HALL INTERNATIONAL, INC, 1982.
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