BELCH GEORGE E. (1995). INTRODUCTION TO ADVERTISING AND PROMOTION (3RD.). IRWIN MCGRAW-HILL.
芝加哥风格引文BELCH GEORGE E. INTRODUCTION TO ADVERTISING AND PROMOTION. 3RD. CHICAGO: IRWIN MCGRAW-HILL, 1995.
MLA引文BELCH GEORGE E. INTRODUCTION TO ADVERTISING AND PROMOTION. 3RD. IRWIN MCGRAW-HILL, 1995.
警告：这些引文格式不一定是100％准确.