Lua APA (7ú heag.)

CUNDIFF E W. (1985). FUNDAMENTALS OF MODERN MARKETING (4TH.). PRENTICE -HALL INTERNATIONAL, INC.

Lua i Stíl Chicago (17ú heag.)

CUNDIFF E W. FUNDAMENTALS OF MODERN MARKETING. 4TH. NEW JERSEY,USA: PRENTICE -HALL INTERNATIONAL, INC, 1985.

Lua MLA (9ú heag.)

CUNDIFF E W. FUNDAMENTALS OF MODERN MARKETING. 4TH. PRENTICE -HALL INTERNATIONAL, INC, 1985.

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