KOTLER PHILIP. (1999). PRINCIPLES OF MARKETING (2ND.). PRENTICE -HALL INTERNATIONAL, INC.
Chicago (17e ed.) BronvermeldingKOTLER PHILIP. PRINCIPLES OF MARKETING. 2ND. LONDNN: PRENTICE -HALL INTERNATIONAL, INC, 1999.
MLA (9e ed.) BronvermeldingKOTLER PHILIP. PRINCIPLES OF MARKETING. 2ND. PRENTICE -HALL INTERNATIONAL, INC, 1999.
Let op: Deze citaties zijn niet altijd 100% accuraat.