APA-referens (7:e uppl.)

KINNEAR THOMAS C. (1988). MARKETING RESEARCH: AN APPLIED APPROACH (3.). MCGRAW-HILL.

Chicago-referens (17:e uppl.)

KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH. 3. NEW YORK: MCGRAW-HILL, 1988.

MLA-referens (9:e uppl.)

KINNEAR THOMAS C. MARKETING RESEARCH: AN APPLIED APPROACH. 3. MCGRAW-HILL, 1988.