HOLT DOUGLAS B. (2004). HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL? HARVARD BUSINESS SCHOOL PRESS.
Style de citation Chicago (17e éd.)HOLT DOUGLAS B. HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL? BOSTON: HARVARD BUSINESS SCHOOL PRESS, 2004.
Style de citation MLA (9e éd.)HOLT DOUGLAS B. HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL? HARVARD BUSINESS SCHOOL PRESS, 2004.
Attention : ces citations peuvent ne pas être correctes à 100%.