APA način citiranja (7. izdanje)

PARAMESWARAN M G. (2001). BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY.

Čikaški stil citiranja (17. izdanje)

PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.

MLA način citiranja (9. izdanje)

PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.