APA-ийн эшлэл(7 дахь хэвлэлт)

PARAMESWARAN M G. (2001). BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.

MLA -ийн эшлэл (9 дэх хэвлэлт)

PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.