PARAMESWARAN M G. (2001). BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY.
芝加哥风格引文PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.
MLA引文PARAMESWARAN M G. BRAND BUILDING ADVERTISING - CONCEPTS AND CASES - CD. TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.
警告:这些引文格式不一定是100%准确.