Cita APA (7th ed.)

KAMBHAMMETTU S S. (2005). CUSTOMER LOYALTY: CONCEPTS AND CASES. MAGNUS SCHOOL OF BUSINESS.

Cita Chicago (17th ed.)

KAMBHAMMETTU S S. CUSTOMER LOYALTY: CONCEPTS AND CASES. HYDERABAD: MAGNUS SCHOOL OF BUSINESS, 2005.

Cita MLA (9th ed.)

KAMBHAMMETTU S S. CUSTOMER LOYALTY: CONCEPTS AND CASES. MAGNUS SCHOOL OF BUSINESS, 2005.