Cita APA (7th ed.)

HEIMAN STEPHEN E. (1985). STRATEGIC SELLING. WILLIAM MORROW.

Cita Chicago (17th ed.)

HEIMAN STEPHEN E. STRATEGIC SELLING. NEW YORK: WILLIAM MORROW, 1985.

Cita MLA (9th ed.)

HEIMAN STEPHEN E. STRATEGIC SELLING. WILLIAM MORROW, 1985.