KOTLER PHILIP. (1994). MARKETING MANAGEMENT ANALYSIS PLANNING IMPLEMENTATION AND CONTROL. PRENTICE HALL OF INDIA.
Chicago Style (17th ed.) CitationKOTLER PHILIP. MARKETING MANAGEMENT ANALYSIS PLANNING IMPLEMENTATION AND CONTROL. NEW DELHI: PRENTICE HALL OF INDIA, 1994.
MLA (9th ed.) CitationKOTLER PHILIP. MARKETING MANAGEMENT ANALYSIS PLANNING IMPLEMENTATION AND CONTROL. PRENTICE HALL OF INDIA, 1994.
Warning: These citations may not always be 100% accurate.