WEILBACHER WILLIAM M. (1993). BRAND MARKETING: BUILDING WINNING BRAND STRATEGIES THAT.SATISFACTION. NTC BUSINESS BOOKS.
Cita Chicago (17th ed.)WEILBACHER WILLIAM M. BRAND MARKETING: BUILDING WINNING BRAND STRATEGIES THAT.SATISFACTION. U S A: NTC BUSINESS BOOKS, 1993.
Cita MLA (9th ed.)WEILBACHER WILLIAM M. BRAND MARKETING: BUILDING WINNING BRAND STRATEGIES THAT.SATISFACTION. NTC BUSINESS BOOKS, 1993.
Atenció: Aquestes cites poden no estar 100% correctes.