SETHNA BEHERUZ N. (1984). RESEARCH METHODS IN MARKETING AND MANAGEMENT. TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED.
Cita Chicago (17th ed.)SETHNA BEHERUZ N. RESEARCH METHODS IN MARKETING AND MANAGEMENT. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1984.
Cita MLA (9th ed.)SETHNA BEHERUZ N. RESEARCH METHODS IN MARKETING AND MANAGEMENT. TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1984.
Atenció: Aquestes cites poden no estar 100% correctes.