APA aipamena

KAPFERER JEAN NOEL. (1992). STRATEGIC BRAND MANAGEMENT. FREE PRESS.

Chicago Style aipamena

KAPFERER JEAN NOEL. STRATEGIC BRAND MANAGEMENT. NEW YORK: FREE PRESS, 1992.

MLA aipamena

KAPFERER JEAN NOEL. STRATEGIC BRAND MANAGEMENT. FREE PRESS, 1992.