APA (7. basım) Alıntı

KAPFERER JEAN NOEL. (1992). STRATEGIC BRAND MANAGEMENT. FREE PRESS.

Chicago Style (17. basım) Atıf

KAPFERER JEAN NOEL. STRATEGIC BRAND MANAGEMENT. NEW YORK: FREE PRESS, 1992.

MLA (9th ed.) Atıf

KAPFERER JEAN NOEL. STRATEGIC BRAND MANAGEMENT. FREE PRESS, 1992.