APA način citiranja (7. izdanje)

WILLSMER RAY. (1984). BASIC ART OF MARKETING (2ND.). BUSINESS PUBLICATION.

Čikaški stil citiranja (17. izdanje)

WILLSMER RAY. BASIC ART OF MARKETING. 2ND. LONDON: BUSINESS PUBLICATION, 1984.

MLA način citiranja (9. izdanje)

WILLSMER RAY. BASIC ART OF MARKETING. 2ND. BUSINESS PUBLICATION, 1984.