TULL DONALD S. (1976). MARKETING RESEARCH MEANING MEASURMENT & METHOD.TEXT WITH CASES. MACMILLAN.
Cita Chicago (17th ed.)TULL DONALD S. MARKETING RESEARCH MEANING MEASURMENT & METHOD.TEXT WITH CASES. NEW YORK: MACMILLAN, 1976.
Cita MLA (9th ed.)TULL DONALD S. MARKETING RESEARCH MEANING MEASURMENT & METHOD.TEXT WITH CASES. MACMILLAN, 1976.
Atenció: Aquestes cites poden no estar 100% correctes.