FLETCHER J H. (2001). INSIDE INFORMATION: MAKING SENSE OF MARKETING DATA. JOHN WILEY AND SONS.
Cita Chicago Style (17a ed.)FLETCHER J H. INSIDE INFORMATION: MAKING SENSE OF MARKETING DATA. USA: JOHN WILEY AND SONS, 2001.
Cita MLA (9a ed.)FLETCHER J H. INSIDE INFORMATION: MAKING SENSE OF MARKETING DATA. JOHN WILEY AND SONS, 2001.
Precaución: Estas citas no son 100% exactas.