APA način citiranja (7. izdanje)

PRIDE WILLIAM M. (1989). MARKETING: CONCEPTS AND STRATEGIES (6TH.). HOUGHTON & MIFFLIN.

Čikaški stil citiranja (17. izdanje)

PRIDE WILLIAM M. MARKETING: CONCEPTS AND STRATEGIES. 6TH. BOSTON: HOUGHTON & MIFFLIN, 1989.

MLA način citiranja (9. izdanje)

PRIDE WILLIAM M. MARKETING: CONCEPTS AND STRATEGIES. 6TH. HOUGHTON & MIFFLIN, 1989.