LOUDON DAVID L. (1993). CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS (4TH.). TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED.
Lua i Stíl Chicago (17ú heag.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 4TH. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1993.
Lua MLA (9ú heag.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 4TH. TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1993.
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