Cita APA (7th ed.)

MCKENNA REGIS. (1999). REAL TIME: PREPARING FOR THE AGE OF THE NEVER SATISFIDE CUSTOMER. HARVERD BUSINESS SCHOOL.

Cita Chicago (17th ed.)

MCKENNA REGIS. REAL TIME: PREPARING FOR THE AGE OF THE NEVER SATISFIDE CUSTOMER. BOSTON: HARVERD BUSINESS SCHOOL, 1999.

Cita MLA (9th ed.)

MCKENNA REGIS. REAL TIME: PREPARING FOR THE AGE OF THE NEVER SATISFIDE CUSTOMER. HARVERD BUSINESS SCHOOL, 1999.