APA引文

MURPHY J.A. (2006). CONVERTING CUSTOMER VALUE FROM RETENTION TO PROFIT. JOHN WILEY & SONS.

芝加哥风格引文

MURPHY J.A. CONVERTING CUSTOMER VALUE FROM RETENTION TO PROFIT. ENGLAND: JOHN WILEY & SONS, 2006.

MLA引文

MURPHY J.A. CONVERTING CUSTOMER VALUE FROM RETENTION TO PROFIT. JOHN WILEY & SONS, 2006.

警告：这些引文格式不一定是100％准确.