LOUDON DAVID L. (1984). CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS (2.). MCGRAW-HILL.
Cita Chicago (17th ed.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 2. NEW YORK: MCGRAW-HILL, 1984.
Cita MLA (9th ed.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 2. MCGRAW-HILL, 1984.
Atenció: Aquestes cites poden no estar 100% correctes.