LOUDON DAVID L. (1984). CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS (2.). MCGRAW-HILL.
Cita Chicago Style (17a ed.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 2. NEW YORK: MCGRAW-HILL, 1984.
Cita MLA (9a ed.)LOUDON DAVID L. CONSUMER BEHAVIOUR: CONCEPTS AND APPLICATIONS. 2. MCGRAW-HILL, 1984.
Precaución: Estas citas no son 100% exactas.