KAPOOR JAGDEEP. (2001). 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. RESPONSE BOOKS.
Cita Chicago Style (17a ed.)KAPOOR JAGDEEP. 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. NEW DELHI: RESPONSE BOOKS, 2001.
Cita MLA (9a ed.)KAPOOR JAGDEEP. 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. RESPONSE BOOKS, 2001.
Precaución: Estas citas no son 100% exactas.