KAPOOR JAGDEEP. (2001). 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. RESPONSE BOOKS.
Citação norma ChicagoKAPOOR JAGDEEP. 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. NEW DELHI: RESPONSE BOOKS, 2001.
Citação norma MLAKAPOOR JAGDEEP. 24 BRAND MANTRAS: FINDING A PLACE IN THE MINDS AND HEARTS OF CONSUMERS. RESPONSE BOOKS, 2001.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.