FERRELL O C. (1993). TEST BANK MARKETING CONCEPTS & STRATERGIES (8TH.). HOUGHTON & MIFFLIN.
Chicago Style (17th ed.) CitationFERRELL O C. TEST BANK MARKETING CONCEPTS & STRATERGIES. 8TH. BOSTON: HOUGHTON & MIFFLIN, 1993.
MLA (9th ed.) CitationFERRELL O C. TEST BANK MARKETING CONCEPTS & STRATERGIES. 8TH. HOUGHTON & MIFFLIN, 1993.
Warning: These citations may not always be 100% accurate.