PEARCE JOHN A. (2003). FORMULATION, IMPLEMENTATION AND CONTROL OF COMPETITIVE STRATEGY. MCGRAW-HILL.
Lua i Stíl Chicago (17ú heag.)PEARCE JOHN A. FORMULATION, IMPLEMENTATION AND CONTROL OF COMPETITIVE STRATEGY. BOSTON: MCGRAW-HILL, 2003.
Lua MLA (9ú heag.)PEARCE JOHN A. FORMULATION, IMPLEMENTATION AND CONTROL OF COMPETITIVE STRATEGY. MCGRAW-HILL, 2003.
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