Style de citation APA (7e éd.)

BELCH GEORGE E. (2001). ADVERTISING AND PROMOTION (5TH.). MCGRAW-HILL.

Style de citation Chicago (17e éd.)

BELCH GEORGE E. ADVERTISING AND PROMOTION. 5TH. BOSTON: MCGRAW-HILL, 2001.

Style de citation MLA (9e éd.)

BELCH GEORGE E. ADVERTISING AND PROMOTION. 5TH. MCGRAW-HILL, 2001.