MCDANIEL CARL. (2004). MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS.
Chicago Style (17th ed.) CitationMCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). CHICHESTER: JOHN WILEY & SONS, 2004.
MLA (9th ed.) CitationMCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS, 2004.
Warning: These citations may not always be 100% accurate.