APA (7th ed.) Citation

MCDANIEL CARL. (2004). MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS.

Chicago Style (17th ed.) Citation

MCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). CHICHESTER: JOHN WILEY & SONS, 2004.

MLA (9th ed.) Citation

MCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS, 2004.