MCDANIEL CARL. (2004). MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS.
Citazione stile Chigago Style (17a edizione)MCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). CHICHESTER: JOHN WILEY & SONS, 2004.
Citatione MLA (9a ed.)MCDANIEL CARL. MARKETING RESEARCH ESSENTIALS (WITH CD). JOHN WILEY & SONS, 2004.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.