Style de citation APA (7e éd.)

HARVARD BUSINESS REVIEW. (1980). ADVERTISING BETTER PLANNING, BETTER RESULTS. HARVARD BUSINESS REVIEW.

Style de citation Chicago (17e éd.)

HARVARD BUSINESS REVIEW. ADVERTISING BETTER PLANNING, BETTER RESULTS. BOSTON: HARVARD BUSINESS REVIEW, 1980.

Style de citation MLA (9e éd.)

HARVARD BUSINESS REVIEW. ADVERTISING BETTER PLANNING, BETTER RESULTS. HARVARD BUSINESS REVIEW, 1980.