HARVARD BUSINESS REVIEW. (1980). ADVERTISING BETTER PLANNING, BETTER RESULTS. HARVARD BUSINESS REVIEW.
Chicago Style (17. basım) AtıfHARVARD BUSINESS REVIEW. ADVERTISING BETTER PLANNING, BETTER RESULTS. BOSTON: HARVARD BUSINESS REVIEW, 1980.
MLA (9th ed.) AtıfHARVARD BUSINESS REVIEW. ADVERTISING BETTER PLANNING, BETTER RESULTS. HARVARD BUSINESS REVIEW, 1980.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..