Strategic Marketing
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| Autor principal: | |
|---|---|
| Formato: | Livro |
| Publicado em: |
New York
McGraw Hill
2006
|
| Edição: | 8th ed |
| Assuntos: | |
| Tags: |
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MARC
| LEADER | 00000nam a2200000Ia 4500 | ||
|---|---|---|---|
| 100 | |a Cravens, David W; Piercy, Nigel F | ||
| 250 | |a 8th ed | ||
| 020 | |a 9780070000000 | ||
| 650 | |a Marketing decision making,Marketing management,Marketing management -- Case studies,Strategic marketing,West, Douglas,Fo John,Ibrahim, Essam,Marketing decision making,Marketing management,Marketing management -- Case studies, | ||
| 942 | |c BK | ||
| 245 | |a Strategic Marketing | ||
| 260 | |a New York |b McGraw Hill |c 2006 | ||
| 082 | |a 658.802 |b CRA | ||
| 300 | |a xvii+ 726p, 26cm | ||
| 999 | |c 2717 |d 2717 | ||
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