Cita APA (7th ed.)

PARVATIYAR A. (2001). CUSTOMER RELATIONSHIP MANAGEMENT. TATA MCGRAW-HILL PUBLISHING COMPANY.

Cita Chicago (17th ed.)

PARVATIYAR A. CUSTOMER RELATIONSHIP MANAGEMENT. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.

Cita MLA (9th ed.)

PARVATIYAR A. CUSTOMER RELATIONSHIP MANAGEMENT. TATA MCGRAW-HILL PUBLISHING COMPANY, 2001.