Strategic Marketing

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Detalles Bibliográficos
Autor Principal:	Cravens, David W; Piercy, Nigel F
Formato:	Libro
Publicado:	New York McGraw Hill 2006
Edición:	8th ed
Subjects:	Marketing decision making,Marketing management,Marketing management > Case studies,Strategic marketing,West, Douglas,Fo John,Ibrahim, Essam,Marketing decision making,Marketing management,Marketing management > Case studies,
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