Strategic Marketing

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Bibliografski detalji
Glavni autor:	Cravens, David W; Piercy, Nigel F
Format:	Knjiga
Izdano:	New York McGraw Hill 2006
Izdanje:	8th ed
Teme:	Marketing decision making,Marketing management,Marketing management > Case studies,Strategic marketing,West, Douglas,Fo John,Ibrahim, Essam,Marketing decision making,Marketing management,Marketing management > Case studies,
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