Cita APA (7th ed.)

LUCK DAVID J. (1982). MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. PRENTICE -HALL INTERNATIONAL, INC.

Cita Chicago (17th ed.)

LUCK DAVID J. MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. NEW JERSEY,USA: PRENTICE -HALL INTERNATIONAL, INC, 1982.

Cita MLA (9th ed.)

LUCK DAVID J. MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. PRENTICE -HALL INTERNATIONAL, INC, 1982.