LUCK DAVID J. (1982). MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. PRENTICE -HALL INTERNATIONAL, INC.
Čikaški stil citiranja (17. izdanje)LUCK DAVID J. MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. NEW JERSEY,USA: PRENTICE -HALL INTERNATIONAL, INC, 1982.
MLA način citiranja (9. izdanje)LUCK DAVID J. MARKETING STRATEGY & PLANS: SYSTEMATIC MARKETING MANAGEMENT. PRENTICE -HALL INTERNATIONAL, INC, 1982.
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